Dental Insights Report 2024: Unearthing drivers of patient demand and practice productivity

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Ms Eithne Irving: ADA Deputy CEO, General Manager Advocacy, Media & Professional Services

As the Deputy Chief Executive Officer and General Manager of Advocacy, Media and Professional Services,  Eithne has responsibility for a wide range of issues affecting the dental profession. With extensive experience in both clinical and regulatory environments, Eithne has unique access to government and regulatory bodies bureaucracy that ensures the ADA’s voice is heard at all levels. She represents the ADA on a number of external bodies where she is a knowledgeable and an articulate advocate for the dental profession.

Dr Chris Sanzaro: ADA Deputy Chair/Vice-President & Board Director

Dr Chris Sanzaro, principal dentist and director of The Dental Surgery Newstead, in Tasmania’s Launceston, brings his experience from South Australia, Victoria and Queensland to his position on the Board of the ADA. In his dental practice, Chris enjoys working with children & adults and has a strong interest in prevention, complex case management, and working with specialist dentists to achieve the best outcomes. Chris’s philosophy for treating patients is that ‘long term goals form the treatment plan for the short-term’. 

Ms Nina Krstic: Executive Manager, Commonwealth Bank

Nina leads a team of highly experienced healthcare banking professionals, focussing on providing exceptional service, deep industry insights and tailored solutions to businesses in the Health industry. Nina has over 15 years banking experience across various roles in strategy, private wealth management and business development. Nina holds a Bachelor of Business majoring in Finance.

Mr Sean Perera: Chief Technology Officer, Centaur Software

Sean Perera has over 20 years of experience in the Australian dental industry, with 15 years as a Data and Business Intelligence Analyst. He specialises in generating business intelligence from various data sources and assisting practices in making appropriate business management decisions based on insights gained. Sean’s technical knowledge in dental Business Information Systems, practical knowledge of dental practice operations, and Master of Business Administration (MBA) enable him to analyse information across multiple dimensions, delivering comprehensive business solutions. Sean currently holds the position of Chief Technology Officer at Centaur Software, creators of Dental4Windows.


As the purse strings tighten in many households due to cost of living increases, many dental practices are seeing this play out in patients decision making regarding treatment and preventive care. Compounding this is the increased cost of operating a practice be it from staff, materials, or services.

Addressing these challenges is high on many practices’ agenda and those proactively responding are prioritising initiatives to expand their revenue streams, manage costs and bridge the skills gap. In a market where competition for scarce resources and patients is likely to intensify, join us as we bring you the latest insights from the 2023 Dental Insights Report where will discuss the report and explore emerging trends for generating demand and driving efficiencies.

Learning outcomes:

  • Key tactics practices are implementing to find and keep patients.
  • How practices are differentiating from their peers to attract and retain staff.
  • Key initiatives practices are advancing to achieve efficiency and productivity.
  • The four things that sets growth focused practices apart.